Get your nonprofit communications back on track
July 27, 2015 by Blandin Foundation
There is no denying that nonprofits have a full plate. In their pursuit for social good, there is simply not enough time in the day or resources in the bank to meet all the needs.
Yet, most nonprofits know that to make the biggest impact possible, they need to communicate with those they serve and with supporters. Without the ability to hire communications staff or consultants, nonprofit directors and staff throw themselves into learning the in’s and out’s of identifying audiences, setting goals and creating content.
We hope to assist these communications mavens by pointing them to quality communications resources, sharing nonprofit stories of communications capacity building, and offering our own experience and knowledge.
To get started — both in our new blog series and in your work to get your communications back on track — we would like to point you to a blog post from Spitfire Strategies, a communications firm based in Washington D.C. In the post, Spitfire president Kristen Grimm lays out the steps an organization can take to cleanse their communications. By taking the following steps, and you can “take stock of your current outreach efforts, get ride of the bad and create more room for good.”
- Start by taking stock
- Stop doing what isn’t working
- Be open to new things
Sounds simple, right? Maybe, but the key is to be intentional.
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